Emily's Marketing Internship with UEA's Research and Enterprise Services -- Week 5

8th - 12th April

This has been my first full time working week at the UEA since I have started my Marketing Internship. I have had a meeting with Rachael Mold, Assistant Director of the Research and Enterprise Services to discuss the progress of my work during this week. I worked on the most frequently asked questions that are for the Pure help guidance sheets. I have now postponed working on the questions as we do not know all the relevant information to progress. I sketched a rough design of the Getting Started page. I asked Rachael Mold about the Pure web page and whether she would like the layout of the page to be updated or the copy writing. We went through the topics that needed to be updated. I also worked on the How to Get Started copy and we reprioritised my workload.

I have some great news! Adobe Creative Suite has been installed on my computer which means I will be able to start design work using Illustrator, Photoshop and Indesign. I read the original Marketing Communications plan I was given on my first week to see if I have missed any ideas that would be useful. I have been reading the internal design guidelines to check the ways in which the UEA logo is used, as I am starting to develop the Pure and UEA logo combined together.

I attended the Pure monthly roll-out team meeting which was led by Rachael Mold with a discussion of the progress being made by everyone involved. The Pure weekly working group meeting included a discussion on the progress of the technical side. The Head of Application support has set up my Pure account to be an Academic view which allows me to see what the Academics would be looking at when they log on which is really useful for the progress of my work.

I have looked through the instructional videos that are on the Pure site to see if I can understand how to use them, which will allow me to improve any manuals we create for Marketing collateral. I have tested the How to create a CV section and started to make one to see how easy it is to use, and to note any problems. My sister and baby nephew came to the UEA in my lunch break this week and we enjoyed the sunny afternoon.