Friday, 15 June 2012

Jamie's Marketing Internship with Sportsinjuryclinic.net -- Week 8 Update

"I'm currently on week 8 of my internship with 4 weeks to go.

My boss has recently put me on a training course in London, which developed my understanding a great deal. The course was based around 'Search Engine Optimisation' or SEO - which is the process by which you make a website more search engine friendly, so that you are able to rank higher in the search results. It's in a company’s best interests to ensure that this aspect of marketing is handled in an objective and strategic way because it has important implications for turnover.

Previously this was an aspect that I never considered or had any prior knowledge of. However what I have learnt so far has been extremely useful, I feel much more confident in my internship as I’m able to make my own decisions in some respects. My boss is very knowledgeable about 'SEO' so if I’m unsure of something, he is always on hand to give me assistance. There is a great deal of support at my internship and everybody is very friendly too.

What I have learnt so far has been invaluable, the skills and knowledge I have picked up would be applicable to many kinds of businesses, and I cannot imagine having not taking this opportunity.

Most importantly, I thoroughly enjoy my time at my intern role and am looking forward to what my final month with bring."


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