The majority of my time has been spent working on the
rebranding project, where I have been conducting research into the brands that
LSI are up against with a competitor audit, speaking to brand agencies, and
immersing myself in LSI to find out where the brand is coming from. The project
is really starting to take shape, the research and understanding has largely
been built and we’re now moving into the ‘ideas’ stage of the project, where we
can think about how we can attack the opportunities we’ve identified and bring
the new brand to life, which is very exciting.
Not only have I had the chance to put the skills and
knowledge I learned at UEA to the test, I’ve had the chance to learn new things
and broaden my experience. Nobody has expected me to know how to do everything,
but I’ve been given the opportunities to have a go and learn. I was involved in
a really successful exhibition at City College Norwich, with a theme of
sustainability in construction. The event was for construction students at the
college, and they loved our tech filled stand, so I was pleased that my first
go at an exhibition was a big hit.
I’ve also been putting together submissions for various
different Awards. Last week I attended an awards evening where an application I
helped to piece together and submit, for the new residences project at UEA, won
an award for sustainability. Other awards
that I’ve been able to help with are for being a business with a
responsible approach, which LSI have now been shortlisted for, and for the
AJ100 Awards, where the practice has been named in the top 100 Architects in
the UK, and shortlisted for two prestigious national awards.
As I mentioned in my last blog, this wasn’t my first
internship. I’ve learned a lot from previous internships, especially on where I
can improve. The biggest lesson I’ve learned, and my number one piece of advice,
is that you get out what you put in.
If you say yes to, and throw yourself head first into, as many different things
and talk to as many people as possible, not only will you get a lot more
experience, but you’ll make a real impression. If you sit twiddling your thumbs and waiting
for something to happen, you learn nothing and you make it easy for people to
forget you. If things are a bit quiet, and you find yourself without much to
do, you should have the attitude and the confidence to make things happen for
yourself. Maybe this could be by spending time trying to come up with ideas or
potential opportunities that the company hasn’t thought of or identified.
It’s a really exciting (and busy) time to be at LSI
Architects and I’m delighted that I will be staying here, and even though the
taste in football teams is quite poor, everybody here has been very friendly
and very helpful.